This is OUR BRANDING PROCESS
Research | Discovery | Visual Stimulus | Market Knowledge
Research & Discovery
We research your market to better understand your brand’s position and the opportunities available to your brand to succeed.
We work with our clients to conceptualize their logos; from iconography, fonts and even just conceptual designs based off the research.
From original imagery, vectors and even stock selection process, we ensure your brand has a set of identity markers to work with and a beginning set of imagery to populate various media channels.
Fonts Matter, Text Matters
Our team as part of the logo and branding design review various font options and identify primary and alternative complimenting fonts and typography to be used.
The Identity Guide
We prepare a principled set of brand guidelines for the logo to work in various scenarios.